Exclusive Ballooning have been at the Swalec stadium in Cardiff today with VIP's from John Lewis and Waitrose for their annual staff fun day.
John Lewis specifically wanted a white unbranded balloon to ensure that staff didn't feel it was a marketing event and kept the onus on them enjoying a rewards day.
The balloon tethered throughout the event which ran from lunch time until sundown. Many guests were flown and everyone was able to come and take a closer look at a hot air balloon up close.
Pictures David Gethyn Jones